business news and ideas platform
marketing news
These companies where the uniform is still required
Uniforms are used by many companies, who seek through them to convey their values and culture.…
Tricks used by sites to attract you
It is not enough to create a good website, to have a good product or a…
The influence of advertising on consumers
Studies and surveys are multiplying to decode and understand consumer behavior and the influence of advertising…
Design thinking: accelerate innovation
In the challenge of companies driven by competition and innovations, the manager is looking for a…
Your product / service will be known by word of mouth
It’s true, your product is so great and innovative that people who discover it will naturally…
Santa Claus, this manager par excellence
Santa Claus makes thousands of parents, grandparents and uncles and aunts act, particularly in Europe, to…
Make an effective emailing
If emailing represents a lower cost marketing solution, do not use it as a cheap tool!…
Wanting to create buzz at all costs: what are the risks?
The development of a company cannot be envisaged today without a communication strategy aimed at making…
Steps to a successful communication strategy
All the communication plans, so well prepared in 2019, have been called into question with the…
Services impacted by digital technology
The digital era has not only affected administrative or commercial services, but has also contributed to…